Tuesday, 3 December 2019

Lighting a Fine Craft Trade Show Booth - Options for the Budget-Conscious Artist

Good lights is a primary factor of a a hit change-show sales space. Just the right lights device can help an artist create the surroundings of a fine-craft gallery. This will trap gallery owners off the isles and into your booth – step one towards making a sale.

Lighting is a extraordinarily steeply-priced investment. So how does the price range-conscious artist find the proper solution?

When it comes to selecting a lighting fixtures device, artists new to the exchange show circuit regularly end up overwhelmed. Prices vary wildly, and every conference center might also have its very own lighting regulations. Lighting era is changing swiftly, making the selections more difficult still.

This article info what I found out at the same time as tackling the venture of lighting fixtures my 10’X10’ booth on the American Craft Retailers Expo (ACRE), a massive wholesale display for American and Canadian craft artists. As I am new to trade shows, this information is supposed only as a pointer for artists inside the technique of choosing lighting, and possibly additionally for extra seasoned artists seeking to update their systems.

In inspecting many distinctive lighting options, my objective changed into to illuminate my glass rings beautifully but inexpensively. I wanted the lighting fixtures to be lightweight and modular, to match in packing containers for shipping to the show. I was looking for current styling, in silver or black. And I wanted to have at least one special lights impact – now not too flashy – to give my sales space a completely unique element.

In his CD on booth layout, art commercial enterprise representative Bruce Baker suggests 1,000 watts will mild up a ten’X10’ sales space very effectively. I decided to stay at or underneath 500 watts, but, due to the fact the ACRE show consists of 500 watts with the booth price, and the halogen lights I in the end decided upon illuminates my shows thoroughly. Since I offered the lighting at a “huge-container” shop with sites in truly each town inside the U.S., I can add greater lighting as soon as I’m at the trade display if important.

The Battle of the Bulb

Contractors Choice Lighting (www.Ccl-mild.Com) says a light fixture is actually a “bulb holder.” The bulb, consequently, should force one’s preference of a fixture. This is relatively genuine for exchange-show lights, although the furniture may additionally dictate the varieties of bulbs, depending at the selections to be had at the shop in which one shops for the lights. The CCL website offers a “Bulb Photometrics” page ([http://ccl-light.Com/photometrics.Html]), whose graphical representation is a fresh departure from the complex descriptions of lights alternatives that have proliferated at the net.

Halogen is the bulb of choice for plenty change show exhibitors. It gives a crisp, white light. Although human beings normally consult with halogen as non-incandescent, it's miles in truth a sort of incandescent lamp. It generates mild by the usage of a skinny filament wire product of tungsten, heated to white by passing an electric powered current via it. According to General Electric, the primary halogen lamp become developed in 1959 – not too lengthy ago for many of us!

Halogen bulbs vary notably from the traditional type of incandescents we grew up with. The halogen bulb’s filament is surrounded via halogen gases (iodine or bromine, mainly). These gases permit the filaments function at higher temperatures. The end result is a better mild output according to watt.

The gases additionally do some thing rather astounding: Tungsten has a tendency to evaporate off the filament through the years, and the gases truely assist re-deposit the tungsten onto the filament. This extends the bulb’s lifestyles manner past that of the conventional incandescent bulb, whose evaporated tungsten clings to the partitions of the bulb like a smoky apparition and subsequently the uncoated filament snaps. Who hasn’t rattled a burnt-out light bulb and enjoyed the jazzy cymbal sound of the broken filament internal?

In addition to giving off extra light than traditional incandescent bulbs, halogen bulbs emit a whiter light that offers higher colour rendition. “For highlighting and bringing out real hues, use halogen lamps,” shows USA Light and Electric’s internet site (www.Usalight.Com). “Nothing seems higher than the drama delivered in with halogen lamps.”

Baker additionally indicates halogen lighting – floodlights in particular – for a cutting-edge look, in particular for jewelry and glass. It’s crucial to don't forget that different excellent craft substances consisting of ceramics and wood is probably higher better with halogen spotlights, or even with a number of the extra conventional incandescent lighting fixtures that emit a hotter colour.

Having determined upon halogen lights, my next task could be to pick bulbs. The ACRE show takes place on the Las Vegas Convention Center, which has instituted a strict halogen lighting coverage. Each mild cannot exceed 75 watts, and all halogen bulbs must be factory sealed in glass (now not in a removable lens or linear form).

Thankfully, there's lots of factory-sealed halogen lights, inside the shape of PAR halogen bulbs. PAR is an acronym for “parabolic aluminized reflector.” PAR bulbs have a integrated reflecting surface made from pressed glass. The glass gives each an inner reflector and prisms inside the lens for manage of the mild beam.

PAR bulbs are numbered, as in PAR 16, PAR 20, PAR 56. The PAR range refers back to the bulb form. Bulbs.Com has a halogen segment of the website online where you can quick compare the numerous PAR bulbs visually. Within a given class of PAR bulbs there are numerous wattages, wide and narrow spotlights and floodlights, specific base sizes, or even exceptional colorations.

Fortunately I changed into able to bypass the procedure of selecting a PAR bulb by figuring out first where to shop for my lighting (greater on that underneath).

Power Issues

When you move to buy music lighting fixtures, you’ll word there’s a desire among 12-volt and a hundred and twenty-volt furnishings. One hundred twenty is the same old voltage that comes at once into most homes and workplaces – and convention facilities.

For a lamp using a hundred and twenty volts, no additional parts are vital beyond a regular socket. One hundred twenty-volt furnishings normally are lighter than 12-volt furnishings because they don’t need a transformer. They additionally cost less and may use halogen or regular incandescent bulbs.

I stopped brief of investigating 12-volt fixtures, except to find out that they step down the quantity of strength getting used to a lower voltage, and as a consequence are extra energy green. They require a transformer to transform the a hundred and twenty-volt household modern-day to 12 volts, and they'll require hardwiring (even though one artist I recognize determined a 12-volt fixture with a built-in transformer which she become capable of plug into a one hundred twenty-volt outlet. A 12-volt fixture comprises very green bulbs that provide an expansion of wattages and beam spreads, including the 50-watt MR-16, that is famous in galleries.

I determined on 120-volt lighting fixtures for the alternate show, because I wouldn’t must fear about transformers and will just plug it in.

Choosing a Store and Track Lighting

I read the ACRE on-line forum for clues about wherein to shop for lighting fixtures. What one artist said struck me as eminently sensible: He buys all his lighting fixtures at Home Depot, due to the fact if some thing is going wrong on the display, he can discover a store nearby for substitute parts.

This changed into something to consider: Tempting because the appropriate designs might be, special-order lighting fixtures of any kind introduces the danger of having a malfunctioning light at some stage in a display.

Another artist on the ACRE on-line discussion board said he buys his lighting fixtures from Lowes. It probably doesn’t rely which big-field keep one chooses, so long as there’s one in every town.

Since I changed into new to exchange indicates and this become to be my first lights kit, I resisted selecting from the various top providers on the web. I settled on the constrained but appealing choice at Lowes. A side advantage of this changed into that my alternatives have been readily narrowed.

Within the category of halogen lights, you could get both music lighting or stem-installed lighting (with fingers extending outward). I went with tune lighting. This became partially due to the fact the stem lighting fixtures I found at the web were relatively highly-priced and Lowe's didn’t provide them, and partially because with song lighting fixtures I should have one wire in preference to several hanging down.

The Lowes lighting salesclerk changed into useful in placing together a full package from the music lights on display and in stock. I decided on four, two-foot tracks to maintain the size of my delivery boxes down. Here’s a rundown of what I sold:

· four -foot tune sections, Portfolio emblem, black end, Item #225678. Each section holds 2 lights, for a complete of eight. Total: $23.12

· eight Flared Gimbal Track Lights, Portfolio brand, Item #120673, with a satin chrome end for a present day look. They are smooth to connect to the tune via following the guidelines. Total: $80.76

· eight halogen bulbs, Par 20, 50-watt, for vibrant, crisp mild. I offered numerous floodlights and a couple of spotlights. The bulbs are very packable, at a bit over 3” long and a pair of.5” in diameter. Total: $60.00

· 2 Miniature Straight Connectors through Portfolio, Item #120716, for becoming a member of two of the music sections cease to end. The concept is to have best one cord to plug in from a row of four lighting fixtures. Total: $5.Ninety two.

· 2 Cord and Plug Sets, Portfolio brand, Item #120827, to power music from a general AC wall outlet. I connected these to the stop of the 2 of the track sections by means of unscrewing the masking on one facet of the track. Total: $17.06

· Various Multi-Purpose Ties (cable ties), by Catamount, for attaching tracks to sales space pipes. Total: $five.00

· 2 heavy-obligation extension wire/power strips – 14-gauge, 15-toes, with 3 stores every, Woods emblem, from Lowe’s, Item #170224, version 82965. Total: $22.00

Grand general: $213.86

The Gimbal lighting fixtures I chose best accept a 50-watt, PAR 20 bulb, which made it easy to choose out the bulbs. So in this situation, the fixture drove the choice of bulb, not the other manner round.

According to the Bulb Photometrics page at Contractors Choice Lighting, a PAR 20, 50-watt halogen flood bulb will emit a beam of light with a 5’four” diameter whilst it reaches 10 ft away. It gives about 12 foot-candles really worth of light at 10 feet away from the bulb (a foot-candle is the extent of illumination on a surface one foot faraway from a popular candle.)

For the sake of contrast, a PAR 30 beam gives a diameter of extra than eight’ at 10 feet away, and you still get about 14 foot-candles at that distance. What takes place in case you notch it up to a seventy five-watt bulb? You get lots more foot-candles (38) at 10 ft away. This shows that larger exchange-show cubicles may want to take benefit of higher PAR and higher watt bulbs.

All together, the tune lighting fixtures system I selected uses four hundred watts of strength. This left me another one hundred watts to add forte or accessory lighting fixtures to my sales space, whilst still remaining at the 500-watt restrict.

Cords, Plugs and Hanging Lights

The Las Vegas Convention Center has very strict rules for cords, plugs, and placing lighting.

The two-pronged, 18-gauge cords that the producer has attached to your lighting are acceptable (go away the UL tags and labels intact). These lighting cords cannot be plugged into the convention center outlet, but. Instead, you ought to plug them into a three-pronged, heavy responsibility, 14-gauge extension twine – or a breaker strip with a 14-gauge cord. You can then plug that 14-gauge extension wire into the convention center outlet.

A 14-gauge extension cord is capable of handling 1,825 watts. It’s helpful to study the brief extension-twine sizing and safety facts at the internet pages of the Underwriters Laboratories (www.Ul.Com/purchasers/cords.Html) and the University of Florida Cooperative Extension Service ([http://edis.Ifas.Ufl.Edu/FY800]) before purchasing a wire.

Bruce Baker shows the wire be 20 toes with six shops, and that it encompass a twine reel. I couldn’t find this kind of wire at Lowe’s, so I determined on  15-foot, heavy-responsibility, 14-gauge extension twine/energy strips, every presenting 3 retailers. If you've got a larger sales space, you can find a 25-foot twine with three shops at Lowe’s.

There are such a lot of unique approaches to putting lighting fixtures, and so many variables to don't forget, that it could be a topic for some other article. In wellknown, you may grasp or clip lighting fixtures onto a pass bar or onto the “tough partitions” of your show if you have them. Depending on the rules of a specific trade display and the dimensions your lighting gadget, you'll be approved to connect the lighting fixtures to the sales space’s existing pipe and drape.

Since my booth layout does not consist of my own walls, my lighting will attach either to the existing pipe or to a pass bar. Cable ties (usually called “zip ties”) seem like tool of choice for attaching tracks to the pipes or bars, and even for attaching additional move bars to present pipe and drape. One artist I recognize makes use of Velcro strips, accompanied by cable ties to cozy the attachments. There are some whole websites for cable ties. One of them is http://www.Cabletiesplus.Com .

I bought Multi-Purpose Ties from Home Depot. They can package deal four inches in diameter, withstand temperatures up to 185 degrees Fahrenheit, and maintain up to 50 lbs.

Accent Lighting: LEDs

There are many thoughts for accessory lighting – although a fair remedy of the subject is beyond the scope of this newsletter. Light-emitting diode (LED) lighting is one era that is experiencing breakthroughs and developing speedy. It takes many LEDs to equal the mild output of a 50-watt bulb, and LEDs are fairly expensive, so LEDs aren’t geared up for high time on the subject of lighting fixtures a whole booth.

There are several near-up applications for LEDs, however, which might be really worth searching into now. An example is the in-counter mild bar sold via MK Digital Direct at http://www.Mkdigitaldirect.Com (at a whopping $one hundred seventy five consistent with foot). The more less expensive MK Sparkle Light Pocket ($30) is a transportable device that has extra lengthy-lifestyles of over 100,000 non-stop hours and promises to present jewelry “most sparkle and scintillation.”

The Nexus mini LED mild device (www.Ccl-mild.Com), meanwhile, offers numerous illumination for its length – a p.C. Form not a whole lot bigger than 1 / 4. The agency says it's far for direct display lights of crystal and glass, and it is able to even be submerged in water. The light is hooked up to a 12’ cable that leads to a plug, and has “mode transfer” with seven special coloration alternatives. Unfortunately, white isn't always one of the colour picks, and at $25 it’s a bit costly. Still, a few of these lighting fixtures mixed with room lighting fixtures may want to draw visitors into your sales space and in the direction of your most dramatic presentations.

LEDS additionally include tube lighting fixtures, flexible lighting, linear lighting fixtures, and bulbs. Superbright LEDs (www.Superbrightleds.Com/edison.Html ) has a collection of 120-volt screw-in LED bulbs for accent and different low-lighting fixtures programs, in addition to a host of other captivating products along with “plant up-mild furnishings.”

At this writing, the search become nevertheless on for accessory lighting to offer my sales space a further special glow. Stay tuned for a destiny article at the results.

Online Resources

The following list isn't an endorsement, however as a substitute a place to begin for studies on lighting structures, cable ties, and accessory lights.

Http://www.Ccl-light.Com - cheaper and many choices, has “Bulb Photometrics” web page to assist decide how a good deal light and what kind you want from a bulb

http://www.Direct-lighting fixtures.Com - stem-mounted and tune lighting

http://www.Usalight.Com - big selection of lighting fixtures and bulbs

http://www.Bulbs.Com - brief visual assessment of PAR bulbs (in halogen phase)

http://www.Cabletiesplus.Com - Cable (zip) ties for securing song lights to pipe

http://www.Mkdigitaldirect.Com - LED lighting for jewelry instances

http://www.American-picture.Com/merchandise/lights/lights.Html - a pleasing selection and visual layout of stem-set up and other lighting fixtures (but not reasonably-priced)

https://learn.rcm.ac.uk/eportfolios/1046/exam_dumps/300175_Pdf_Questions_Assists_You_Attain_Your_Desires
https://learn.rcm.ac.uk/eportfolios/1043/pdf_dumps/Why_300165_PDF_Questions_Is_the_Only_Ability_You_actually_need_For_300_165_Exam
https://learn.rcm.ac.uk/eportfolios/1042/Exam_Dumps_/300160_Pdf_Questions_Is_Essential_In_your_300_160_Exam__Find_out_Why
https://learn.rcm.ac.uk/eportfolios/1046/exam_dumps/300180_Pdf_Questions__The_Ultimate_Guide_To_300_180_Exam
https://learn.rcm.ac.uk/eportfolios/1046/exam_dumps/Why_200601_PDF_Questions_Is_the_Only_Ability_You_really_need_For_200_601_Exam
http://www.Brightmandesign.Com/merchandise/wash-top notch.Html - exact technical facts and pix of lights set-u.S.For alternate indicates; numerous stem-installed clip-on designs

http://www.Superbrightleds.Com - LED accent lighting, along with screw-in bulbs and mild bars

Alice Horrigan is a glass artist dwelling in Ithaca, New York

[http://www.Pamadesigns.Com]

http://www.Wholesalecrafts.Com (Artist #23436)

Retailers might also see Alice's paintings at the American Craft Retailers Expo (ACRE) wholesale show, May 2-four, 2007, Booth #333. Pre-display appointments name 607-351-3284, or write to alice@fingerlakesgifts.Com .

Article Source: https://EzineArticles.Com/professional/Alice_Horrigan/79703



Article Source: http://EzineArticles.Com/496824

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